on the secret to becoming a great writer

So much writing advice these days offers meaningless shortcuts. You want to become a better writer? Do the work. Write and read as often as possible. Show up daily and suck and keep going.

Now, don't get me wrong: There are a million tips, tricks and frameworks that can improve your writing, and education is surely a huge part of becoming a better writer. But as my grandpa also always reminded me, "It won't get done till ya do it."

The secret really is in the work.

Take it from me, someone with thousands of bylines to their name. I promise you, the best way to better writing is through shitty writing. Quantity begets quality, and doing the work is the only way there.

Promises of easy success through templates, 3-step processes or shortcuts should be viewed as sus, and those pushing them as charlatans.

Most of us, after all, aren't imbued with Allen ("wE tALkIng BouT PRacTiCE??") Iverson levels of talent and should, as such, embrace the process.